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Business ideas for the New Year
1. Sale and rental of Christmas trees.
This business idea is very profitable, although it is associated with huge competition. Since mid-December, Christmas trees are sold at almost every step. Both real and artificial Christmas trees are in demand. If you are focused on the sale of artificial Christmas trees, then remember that in this matter the main variety. Artificial Christmas trees can be of various sizes, shapes and even colors. Offer the consumer the widest possible choice and then you will be able to satisfy everyone’s needs.
With real trees, everything is a little more complicated – you need to find a good supplier of goods. Traditionally, the best trees are from Denmark, so they are somewhat more expensive than the others. Continue reading
How to reduce the cost of contextual advertising in Yandex.Direct and Google AdWords
Contextual advertising is a quick way to get customers from the Internet. This method really works and effectively drives traffic, leads and sales, regardless of whether you have a startup or a long-running business. There is only one caveat: unlike many other “long-playing” tactics, this is an expensive way to attract customers.
To reduce the cost of contextual advertising in two ways.
Method 1 – optimization of the advertising campaign on an ongoing basis. The result is achieved over time by testing ads, removing irrelevant key phrases, experimenting with audience settings, and so on. However, there is always a risk that something will go wrong: the CTR will fall, and the cost per click will rise.
Method 2 – work through cashback service. Continue reading
How to advertise a small business on the Internet?
Small business due to limited resources and specialized knowledge often approaches the Internet promotion haphazardly. Some create a beautiful landing page, others focus on the site, others due to lack of money and time to develop a website or the banal need for it develop a group in social networks. Such a point approach is, to a certain extent, effective, but in order to unlock the reserves, an integrated approach is needed – simultaneously using different platforms and different advertising channels. The question arises: is there enough resources? The answer is: Enough. But only if you select the appropriate advertising tools and properly organize the work.
Services do not work? Continue reading
