Success Lessons from Henry Ford
1. Serve others. “A business absolutely dedicated to services will have a slight concern for profit. It will be indecently big. ” The secret to success is serving others. All…

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Tchibo success story
Being a successful specialist in the field of retail sales means knowing exactly how to properly position a customer for a purchase. Atmosphere and aesthetics - these are the two…

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Word of mouth marketing. How to make you talk
How to ensure your company a stunning success and popularity without spending a penny on advertising? How to make customers tell all your friends, acquaintances and even passersby about you?…

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Where to get money for starting a business
So, you got the idea to open your own business. Sometimes people mature by this for years, and sometimes this desire catches up suddenly, and you can no longer stop…

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business has

Business ideas for the New Year

1. Sale and rental of Christmas trees.
This business idea is very profitable, although it is associated with huge competition. Since mid-December, Christmas trees are sold at almost every step. Both real and artificial Christmas trees are in demand. If you are focused on the sale of artificial Christmas trees, then remember that in this matter the main variety. Artificial Christmas trees can be of various sizes, shapes and even colors. Offer the consumer the widest possible choice and then you will be able to satisfy everyone’s needs.
With real trees, everything is a little more complicated – you need to find a good supplier of goods. Traditionally, the best trees are from Denmark, so they are somewhat more expensive than the others. Continue reading

The craziest business ideas

A bit away from adequate ideas, and talk about crazy business ideas. On earth there are many original, creative personalities. Most often, they realize their unusual view of the world in art, inventions and, oddly enough, in business. Other people may call their ideas “absurd, devoid of any meaning and completely frivolous.”
Nevertheless, the business ideas, which we will discuss later, were successfully implemented and brought to their authors a certain income. So maybe these ideas were not so absurd?
1. Tattoos on the teeth. Continue reading

How to reduce the cost of contextual advertising in Yandex.Direct and Google AdWords

Contextual advertising is a quick way to get customers from the Internet. This method really works and effectively drives traffic, leads and sales, regardless of whether you have a startup or a long-running business. There is only one caveat: unlike many other “long-playing” tactics, this is an expensive way to attract customers.
To reduce the cost of contextual advertising in two ways.
Method 1 – optimization of the advertising campaign on an ongoing basis. The result is achieved over time by testing ads, removing irrelevant key phrases, experimenting with audience settings, and so on. However, there is always a risk that something will go wrong: the CTR will fall, and the cost per click will rise.
Method 2 – work through cashback service. Continue reading