Why is passion important to business?
You have to love what you do - otherwise you will never succeed in life. If you love your work, you will work tirelessly, try to surpass your achievements and…

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Confectionery business: mini-pastry shop at home
For some reason, in our society there is an opinion that your business is expensive, difficult and long, and not everyone can do it. Of course, there is some truth…

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Tchibo success story
Being a successful specialist in the field of retail sales means knowing exactly how to properly position a customer for a purchase. Atmosphere and aesthetics - these are the two…

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Travel business
Tourist business does not stand still. What do not offer to fans to travel, to lure them to him: and dine right in the river, and visit the restaurant-attraction, and…

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technologies

4 best copywriting exchanges

Copywriting is a very profitable niche of the Internet business, since many companies and private entrepreneurs need good texts. Now almost every business has its own online version – that is, a site that plays a big role in promoting and winning more customers. And we cannot do without texts here – we need literate descriptions of goods, informational articles, promotions, slogans, and so on. Continue reading

How to create your own business and where to start is the main stages in building a successful business

How to start your own business? This question is interesting for many start-up entrepreneurs. And it is quite reasonable, because life is short, so you need to realize your plans, while you have the strength and desire.
How to start your own business?
You need to start your business from the moment when there is a desire to work for yourself. And only then engage in the search for a partner (if necessary) and the preparation of a business plan. Continue reading

How to raise sales

Sell ​​not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing “bible” about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember once were slide rules and scores? With the advent of calculators, they disappeared from the market. It turned out that people do not need a slide rule or score. They need the ability to quickly calculate. Continue reading

The concept and signs of business activities
Having a desire to do business, it does not hurt to know what is an entrepreneur and entrepreneurial activity. According to the generally accepted definition, entrepreneurial activity is an activity…

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How to start a business
Owning your own business is what many dream of. However, after making a decision to open your own business, you need to realize the full responsibility of this step and…

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