Commercial offer: examples and templates
When developing a commercial proposal, you need to pay attention to its design and structure, as well as its content. A quality commercial offer should not contain too much text.…

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Why website creation will help you increase sales?
Website promotion, as well as their promotion and creation - is one of the most sought-after areas at present. Among other things, the creation of websites affects the development of…

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How to advertise a small business on the Internet?
Small business due to limited resources and specialized knowledge often approaches the Internet promotion haphazardly. Some create a beautiful landing page, others focus on the site, others due to lack…

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Foreign crowdfunding platforms
Now, in order to start a business, first of all, money is needed. Of course, a great idea and thought-out technology of its implementation are also necessary things, but a…

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telephone or email

How to raise sales

Sell ​​not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing “bible” about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember once were slide rules and scores? With the advent of calculators, they disappeared from the market. It turned out that people do not need a slide rule or score. They need the ability to quickly calculate. Continue reading