4 best copywriting exchanges
Copywriting is a very profitable niche of the Internet business, since many companies and private entrepreneurs need good texts. Now almost every business has its own online version - that…

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The concept and signs of business activities
Having a desire to do business, it does not hurt to know what is an entrepreneur and entrepreneurial activity. According to the generally accepted definition, entrepreneurial activity is an activity…

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Tchibo success story
Being a successful specialist in the field of retail sales means knowing exactly how to properly position a customer for a purchase. Atmosphere and aesthetics - these are the two…

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How to open a gift shop
Today we will talk about how to open your gift shop and souvenirs. What are the advantages of this business? First, the type of goods. Any souvenir and gift products…

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How to raise sales

Sell ​​not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing “bible” about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember once were slide rules and scores? With the advent of calculators, they disappeared from the market. It turned out that people do not need a slide rule or score. They need the ability to quickly calculate. Continue reading

Open a private detective agency
One of the most profitable areas of business experts now call the service industry. It includes detective work. Opening a detective agency does not necessarily require the presence of legal…

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Business ideas for the New Year
1. Sale and rental of Christmas trees. This business idea is very profitable, although it is associated with huge competition. Since mid-December, Christmas trees are sold at almost every step.…

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