Business in a crisis
Due to the unstable economic situation, many enterprises are now in crisis. If it is not so strongly reflected in the large world companies, then the crisis brings to the…

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How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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Seven ways to increase the credibility of the site or online store
1) Customer Reviews The most banal thing - the availability of reviews from existing customers. If we are talking about an online store, then it may be reviews that will…

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How to open an advertising agency from scratch?
It often happens that a person becomes in front of a certain stone, as in a good Russian fairy tale about the hero Ilusha Muromts. But in the modern performance,…

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success

How to raise sales

Sell ​​not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing “bible” about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember once were slide rules and scores? With the advent of calculators, they disappeared from the market. It turned out that people do not need a slide rule or score. They need the ability to quickly calculate. Continue reading

Recommendations wishing to get rich from investor Warren Buffett

1. Reinvest profits
When you earn a lot of money first, you might be tempted to spend it. Do not do that. Better put them in a business that seems profitable to you. I figured it out early, while still in high school. My friend and I bought a used pinball machine and installed it at the hairdresser. We did not spend the money we received, as ordinary teenagers would do in our place, but began to buy other automata. For 26 years I had been $ 174,000, which in today’s money is $ 1.4 million
2. Be ready to be different Continue reading

Success Lessons from Henry Ford

1. Serve others.
“A business absolutely dedicated to services will have a slight concern for profit. It will be indecently big. ”
The secret to success is serving others. All successful people serve, the greater the success, the greater the service. Wealth is created from services, and comes only through services. Ford said: “Wealth, exactly, like happiness, cannot be achieved by direct search. It comes as a by-product of providing useful services. How do you serve?
2. Focus. Continue reading

How to make a client a fan of the company?
The Pareto rule in sales works no less efficiently than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of…

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How to open a real estate agency
Now more and more people are willing to work for themselves. Many are convinced that only own business will help to become financially independent and bring high material income. One…

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