How to make a client a fan of the company?
The Pareto rule in sales works no less efficiently than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of…

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How to open an advertising agency from scratch?
It often happens that a person becomes in front of a certain stone, as in a good Russian fairy tale about the hero Ilusha Muromts. But in the modern performance,…

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Commercial offer: examples and templates
When developing a commercial proposal, you need to pay attention to its design and structure, as well as its content. A quality commercial offer should not contain too much text.…

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How to reduce the cost of contextual advertising in Yandex.Direct and Google AdWords
Contextual advertising is a quick way to get customers from the Internet. This method really works and effectively drives traffic, leads and sales, regardless of whether you have a startup…

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ready-made

Success Lessons from Henry Ford

1. Serve others.
“A business absolutely dedicated to services will have a slight concern for profit. It will be indecently big. ”
The secret to success is serving others. All successful people serve, the greater the success, the greater the service. Wealth is created from services, and comes only through services. Ford said: “Wealth, exactly, like happiness, cannot be achieved by direct search. It comes as a by-product of providing useful services. How do you serve?
2. Focus. Continue reading

Where to get ideas for startups?

1. Live in the future
Be on the tip of MacBook Eyra. Use what yesterday did not exist. Read about new inventions. Think about the products for the new generation.
The future is for wearable gadgets, cutting-edge machines, DNA tests and materials as thick as an atom. What products and services should arise around such pieces?
Think about change, ending the sentence “If you are in the future …”: for example, “if you are in the future, all cars are electric” or “if you are in the future, no one uses cash”. And then create a company with which it will come true. Continue reading