How to raise sales
Sell ​​not the properties, but the benefits of your product. "People buy things not for the sake of the things themselves, but for the sake of what these things give…

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How to start a business
Owning your own business is what many dream of. However, after making a decision to open your own business, you need to realize the full responsibility of this step and…

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Word of mouth marketing. How to make you talk
How to ensure your company a stunning success and popularity without spending a penny on advertising? How to make customers tell all your friends, acquaintances and even passersby about you?…

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How to increase prices and not lose customers
Sometimes small companies find themselves in such situations when price increases are simply necessary for the business to survive. And then entrepreneurs face a problem: how to raise prices, and…

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profitable alliances

How to calculate the profitability of the enterprise

Being engaged in business, it is important to understand how your activity is effective. It is impossible to determine by this profit margin alone. After all, in order to make a profit, you must first use any resources, be it money, equipment, and so on. Therefore, what you invest, also can not be discounted. The profitability index takes into account both profits and costs, so with its help you can most accurately determine how efficient your business is.
Enterprise profitability Continue reading

Seven ways to increase the credibility of the site or online store

1) Customer Reviews
The most banal thing – the availability of reviews from existing customers. If we are talking about an online store, then it may be reviews that will be added by registered users. In the case of b2b – this may be feedback from representatives of companies with whom you worked. Not all visitors trust reviews, but there is a certain category for which such reviews serve as a serious guideline when deciding in favor of a separate site and a specific product.
2) Certificates Continue reading

Where to get ideas for startups?

1. Live in the future
Be on the tip of MacBook Eyra. Use what yesterday did not exist. Read about new inventions. Think about the products for the new generation.
The future is for wearable gadgets, cutting-edge machines, DNA tests and materials as thick as an atom. What products and services should arise around such pieces?
Think about change, ending the sentence “If you are in the future …”: for example, “if you are in the future, all cars are electric” or “if you are in the future, no one uses cash”. And then create a company with which it will come true. Continue reading

How to make a client a fan of the company?
The Pareto rule in sales works no less efficiently than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of…

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Seven criteria for an ideal business niche
1. "High Resolution" Here we are talking about your “resolution” in this niche, that is, about your level of understanding, your experience, knowledge. For example, if you enjoy your entire…

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