We open a shop for artists
Many people, who are just starting their first business, prefer ideas aimed at a wide audience of consumers. A business with a narrow specialization causes some fear and uncertainty that…

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Pharmacy business
Pharmacy business is becoming more attractive area of ​​activity. Despite the high competition in this industry, many entrepreneurs choose exactly the pharmacy business, and this is fully justified. The main…

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thousand rubles

How to reduce the cost of contextual advertising in Yandex.Direct and Google AdWords

Contextual advertising is a quick way to get customers from the Internet. This method really works and effectively drives traffic, leads and sales, regardless of whether you have a startup or a long-running business. There is only one caveat: unlike many other “long-playing” tactics, this is an expensive way to attract customers.
To reduce the cost of contextual advertising in two ways.
Method 1 – optimization of the advertising campaign on an ongoing basis. The result is achieved over time by testing ads, removing irrelevant key phrases, experimenting with audience settings, and so on. However, there is always a risk that something will go wrong: the CTR will fall, and the cost per click will rise.
Method 2 – work through cashback service. Continue reading

How to open a gift shop
Today we will talk about how to open your gift shop and souvenirs. What are the advantages of this business? First, the type of goods. Any souvenir and gift products…

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How to sell a business
For many people, a “do-it-yourself” business is an integral part of their life, and the idea that an enterprise can move on to another owner leads them into serious confusion.…

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Pharmacy business
Pharmacy business is becoming more attractive area of ​​activity. Despite the high competition in this industry, many entrepreneurs choose exactly the pharmacy business, and this is fully justified. The main…

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