Recipes for an individual investor
Fortunately, today the realities are such that many of us are drawn to home baking. If you need a rich income, knead the dough with your soul and your hands.…

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Business in a crisis
Due to the unstable economic situation, many enterprises are now in crisis. If it is not so strongly reflected in the large world companies, then the crisis brings to the…

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thousand rubles

How to reduce the cost of contextual advertising in Yandex.Direct and Google AdWords

Contextual advertising is a quick way to get customers from the Internet. This method really works and effectively drives traffic, leads and sales, regardless of whether you have a startup or a long-running business. There is only one caveat: unlike many other “long-playing” tactics, this is an expensive way to attract customers.
To reduce the cost of contextual advertising in two ways.
Method 1 – optimization of the advertising campaign on an ongoing basis. The result is achieved over time by testing ads, removing irrelevant key phrases, experimenting with audience settings, and so on. However, there is always a risk that something will go wrong: the CTR will fall, and the cost per click will rise.
Method 2 – work through cashback service. Continue reading

Seven ways to increase the credibility of the site or online store
1) Customer Reviews The most banal thing - the availability of reviews from existing customers. If we are talking about an online store, then it may be reviews that will…

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The largest illegal business
It is no secret to anyone that you can make a lot of money in an illegal business. And so some consciously go to a huge risk, starting to engage…

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Commercial offer: examples and templates
When developing a commercial proposal, you need to pay attention to its design and structure, as well as its content. A quality commercial offer should not contain too much text.…

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