How to calculate the profitability of the enterprise
Being engaged in business, it is important to understand how your activity is effective. It is impossible to determine by this profit margin alone. After all, in order to make…

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How to earn more
Ask yourself: rich man - what is he? Of course, many will answer that a rich person is a purposeful, determined, strong-willed person. However, there is the most accurate definition:…

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Apple's Secrets
Apple is one of those companies that are either loved up to fanaticism or show extreme skepticism. However, it is impossible not to recognize that this company is truly revolutionary…

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How to open a children's camp
Who among us has not been in childhood in a summer camp? For many, this time was the most memorable and vivid pastime in the early years. Now summer camps…

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The craziest business ideas

A bit away from adequate ideas, and talk about crazy business ideas. On earth there are many original, creative personalities. Most often, they realize their unusual view of the world in art, inventions and, oddly enough, in business. Other people may call their ideas “absurd, devoid of any meaning and completely frivolous.”
Nevertheless, the business ideas, which we will discuss later, were successfully implemented and brought to their authors a certain income. So maybe these ideas were not so absurd?
1. Tattoos on the teeth. Continue reading

Commercial offer: examples and templates

When developing a commercial proposal, you need to pay attention to its design and structure, as well as its content. A quality commercial offer should not contain too much text. Ideally, it will take no more than 2-3 pages (in some cases, depending on the specifics of the industry, the document can reach 10-15 pages). And if we are talking about a “cold” commercial offer, then its size should not exceed one page of text at all, otherwise it simply will not be read.
As you can see, in order to invest in the limitations of the optimal size of a commercial offer, and to express all its essence to the maximum, you need to spend a lot of time and effort on developing the very content of this document. Continue reading

How to reduce the cost of contextual advertising in Yandex.Direct and Google AdWords

Contextual advertising is a quick way to get customers from the Internet. This method really works and effectively drives traffic, leads and sales, regardless of whether you have a startup or a long-running business. There is only one caveat: unlike many other “long-playing” tactics, this is an expensive way to attract customers.
To reduce the cost of contextual advertising in two ways.
Method 1 – optimization of the advertising campaign on an ongoing basis. The result is achieved over time by testing ads, removing irrelevant key phrases, experimenting with audience settings, and so on. However, there is always a risk that something will go wrong: the CTR will fall, and the cost per click will rise.
Method 2 – work through cashback service. Continue reading

Confectionery business: mini-pastry shop at home
For some reason, in our society there is an opinion that your business is expensive, difficult and long, and not everyone can do it. Of course, there is some truth…

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The craziest business ideas
A bit away from adequate ideas, and talk about crazy business ideas. On earth there are many original, creative personalities. Most often, they realize their unusual view of the world…

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