beautiful things
Business ideas for the New Year
1. Sale and rental of Christmas trees.
This business idea is very profitable, although it is associated with huge competition. Since mid-December, Christmas trees are sold at almost every step. Both real and artificial Christmas trees are in demand. If you are focused on the sale of artificial Christmas trees, then remember that in this matter the main variety. Artificial Christmas trees can be of various sizes, shapes and even colors. Offer the consumer the widest possible choice and then you will be able to satisfy everyone’s needs.
With real trees, everything is a little more complicated – you need to find a good supplier of goods. Traditionally, the best trees are from Denmark, so they are somewhat more expensive than the others. Continue reading
How to advertise a small business on the Internet?
Small business due to limited resources and specialized knowledge often approaches the Internet promotion haphazardly. Some create a beautiful landing page, others focus on the site, others due to lack of money and time to develop a website or the banal need for it develop a group in social networks. Such a point approach is, to a certain extent, effective, but in order to unlock the reserves, an integrated approach is needed – simultaneously using different platforms and different advertising channels. The question arises: is there enough resources? The answer is: Enough. But only if you select the appropriate advertising tools and properly organize the work.
Services do not work? Continue reading
How to raise sales
Sell not the properties, but the benefits of your product.
“People buy things not for the sake of the things themselves, but for the sake of what these things give them.” Dan Kennedy.
Many people know an example from Kotler’s marketing “bible” about holes and drills. When people buy a drill, they don’t need the drill itself. They need holes in the wall. The result, not the tool itself.
Remember once were slide rules and scores? With the advent of calculators, they disappeared from the market. It turned out that people do not need a slide rule or score. They need the ability to quickly calculate. Continue reading
