Word of mouth marketing. How to make you talk
How to ensure your company a stunning success and popularity without spending a penny on advertising? How to make customers tell all your friends, acquaintances and even passersby about you?…

Continue reading →

Commercial offer: examples and templates
When developing a commercial proposal, you need to pay attention to its design and structure, as well as its content. A quality commercial offer should not contain too much text.…

Continue reading →

Why is passion important to business?
You have to love what you do - otherwise you will never succeed in life. If you love your work, you will work tirelessly, try to surpass your achievements and…

...

How to advertise a small business on the Internet?
Small business due to limited resources and specialized knowledge often approaches the Internet promotion haphazardly. Some create a beautiful landing page, others focus on the site, others due to lack…

...

permeability

We open a shop for artists

Many people, who are just starting their first business, prefer ideas aimed at a wide audience of consumers. A business with a narrow specialization causes some fear and uncertainty that there will be a sufficient number of customers.
For example, opening a store for artists. One would immediately think that there are not so many artists, and such a business will not bring much profit. However, this is not at all the case. Even a highly specialized business can be a profitable start to your own business, since you know exactly who your client is and what he needs.
A store for artists, indeed, is aimed at a rather narrow circle of consumers, if as the latter we mean only professional craftsmen. Continue reading