Why is passion important to business?
You have to love what you do - otherwise you will never succeed in life. If you love your work, you will work tirelessly, try to surpass your achievements and…

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How to open an advertising agency from scratch?
It often happens that a person becomes in front of a certain stone, as in a good Russian fairy tale about the hero Ilusha Muromts. But in the modern performance,…

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shopping centers

We open a shop for artists

Many people, who are just starting their first business, prefer ideas aimed at a wide audience of consumers. A business with a narrow specialization causes some fear and uncertainty that there will be a sufficient number of customers.
For example, opening a store for artists. One would immediately think that there are not so many artists, and such a business will not bring much profit. However, this is not at all the case. Even a highly specialized business can be a profitable start to your own business, since you know exactly who your client is and what he needs.
A store for artists, indeed, is aimed at a rather narrow circle of consumers, if as the latter we mean only professional craftsmen. Continue reading

Tchibo success story
Being a successful specialist in the field of retail sales means knowing exactly how to properly position a customer for a purchase. Atmosphere and aesthetics - these are the two…

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Commercial offer: examples and templates
When developing a commercial proposal, you need to pay attention to its design and structure, as well as its content. A quality commercial offer should not contain too much text.…

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How to sell a business
For many people, a “do-it-yourself” business is an integral part of their life, and the idea that an enterprise can move on to another owner leads them into serious confusion.…

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