Business in a crisis
Due to the unstable economic situation, many enterprises are now in crisis. If it is not so strongly reflected in the large world companies, then the crisis brings to the…

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Tchibo success story
Being a successful specialist in the field of retail sales means knowing exactly how to properly position a customer for a purchase. Atmosphere and aesthetics - these are the two…

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attitudes of customers

Apple’s Secrets

Apple is one of those companies that are either loved up to fanaticism or show extreme skepticism. However, it is impossible not to recognize that this company is truly revolutionary in its field and is simply a brilliant financial success.
Back in 1991, the famous Macintosh System 7.0 operating system appeared. Today, Apple is the leader in the world of computer technology. Naturally, many people have an interest: how did Steve Jobs manage to reach a level of the company that continues to hold on after his death? Why is Apple so different from the rest, and how did it win such a huge number of fans and connoisseurs of its products? Continue reading

How to make a client a fan of the company?
The Pareto rule in sales works no less efficiently than in other areas. It has long been proven that 20% of the most loyal and loyal customers give 80% of…

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4 best copywriting exchanges
Copywriting is a very profitable niche of the Internet business, since many companies and private entrepreneurs need good texts. Now almost every business has its own online version - that…

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Seven ways to increase the credibility of the site or online store
1) Customer Reviews The most banal thing - the availability of reviews from existing customers. If we are talking about an online store, then it may be reviews that will…

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